Rolex announces a 2025 price hike, with gold models up 14% and steel models up 1%. Demand stays strong, reflecting their luxury appeal and exclusivity. In 2024, Rolex implemented two price increases. The first, in January, averaged around 3.5% across various models. A subsequent adjustment in September introduced an additional average increase of 5%, with certain models experiencing h... https://thehourmarkers.com/articles/rolex-price-increase-2025